---
title: How Much Does Prospecting Cost Your Company?
description: The cost of prospecting for your sales team and your business' bottom line.
image: https://marketing.winmo.com/hubfs/STAY_CONNECTED.png
---

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# How Much Does Prospecting Cost Your Company?

If you’re not using an outside resource, more than likely your sales team is responsible for hunting down new sales leads themselves. What does their time cost you?

Although it may only seem like a couple of hours a day, the costs can add up quickly. Additionally, without the right tools and resources in place to maximize prospecting efficiency, this process could be costing you more than you would ever image.

 

Scroll down to find out just how much new business prospecting may be costing your business right now. 

![Screen_Shot_2016-02-20_at_4.58.04_PM.png](https://marketing.winmo.com/hs-fs/hubfs/Screen_Shot_2016-02-20_at_4.58.04_PM.png?width=796&height=439&name=Screen_Shot_2016-02-20_at_4.58.04_PM.png "Screen_Shot_2016-02-20_at_4.58.04_PM.png")

 

 

**![Screen_Shot_2016-02-20_at_4.21.29_PM.png](https://marketing.winmo.com/hs-fs/hubfs/Screen_Shot_2016-02-20_at_4.21.29_PM.png?width=801&name=Screen_Shot_2016-02-20_at_4.21.29_PM.png "Screen_Shot_2016-02-20_at_4.21.29_PM.png")**

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#### Written by: Marilyn Mead

Marilyn has helped media, sponsorship and adtech sales professionals build winning prospecting strategies for the past decade, cultivating a deep understanding of the advertising industry and players within it. In her current role as Product Marketing Director at List Partners Inc., Marilyn takes pride in fueling growth and profitability by empowering sellers to win more business.

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